Adidas not only makes investment in sustainable cottons, but also does support as well as infuse fund to "Better Cotton Initiative". This Initiative aims to improve the cotton industry's environmental footprint. Being a section of the environmental protection tactic of the Group, it is promised by Adidas that the whole products are going to apply cottons with better quality. Simon Cartwright added: "The 2012 London Olympic Games let us set a new goal". "In the sustainable development domain, our progress will be accelerated with the help of it". "This kind of process can be seen with our own eyes in the Olympic Games". "Viewers will have a look at the most exciting sustainable development products in the London Olympic Games' tennis match", said him.
Adidas Clima Cool Ride was born, which could let your both feet feel the air flow all the time and compared with the conventional running shoes, the brand new vamp system can reduce 20% of humidity and 12% of temperature in the shoes and let your both feet to be relaxed freely.
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